Project · Caulfield
01 · The appointment
Then they appointed us to sell it — and kept us there for nine years and two stages.
The acquisition process begins on the land beside Caulfield racecourse.
Lendlease, Mirvac and Beck Property Group are shortlisted to the final three.
Beck is announced as the successful bidder.
We build a display pavilion on the site and sign the first contract for the Village. Veronica Murphy joins the project and is still on it at the end.
Caulfield Heath sells out at 455 apartments. Caulfield Village follows at 390. Stage two only happens if stage one goes well.
02 · Nine years, photographed
Bare earth to sold out, from a display pavilion we put up ourselves to the last apartment in stage two.
Aerials, race days, the display pavilion we built on site, and the finished residents' facilities.
03 · What was sold
Twelve resident facilities across the two stages — each one a reason to buy, and each one something to explain to a buyer who could not yet walk through it.
Nobody is reappointed on the same site for nine years by accident.
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